Service Areas > Investment Promotion

Massar offers a comprehensive investment promotion service, based on a sound understanding of the product and tailored to client's needs. Massar provides detailed market analyses and projections for product demand, and translates this information into an estimate of profitability. Massar employs detailed financial analyses to produce alternate scenarios and models for product marketing, along with recommendations for effective implementation.

This enables clients to determine whether taking a particular project or product to the market will generate an adequate return on investment.

Through this service, Massar provides foreign investors with an entry point to doing business in the Middle East, and guides and counsels Palestinian companies in identifying and accessing international markets.

The Investment Promotion service includes:

Investment Appraisal: Market and Feasibility Studies
• Identify target markets and develop accurate estimates of market size
• Analyze the nature and level of competition and highlight areas of competitive advantage
• Develop tailored strategies designed to increase investor's returns

Finance and Capitalization
• Develop and implement strategies to secure new sources of capital and funding
• Identify potential investors, and negotiate agreements between producers and investors
• Guide firms through the process of becoming listed on the Palestinian Stock Exchange
• Produce alternate scenarios and models for product marketing

Joint Venture Matching
• Assist businesses is seeking partners, and assess potential partners
• Assess the profitability and merits of entering into joint ventures
• Counsel clients in negotiating agreements with partners
• Facilitate the negotiation of agreements, based on maximizing the profitability of ventures

Trade Promotion
• Assess export opportunities for locally manufactured products
• Assess import opportunities for products manufactures abroad
• Provide guidance on import and export procedures in Near Eastern countries

Hosting Investment Missions and Delegations
• Identify appropriate firms for participation in meetings
• Assist firms in developing business profiles
• Arrange and facilitate meetings and site visits, and facilitate the process of networking
• Provide briefing on the local legislative, regulatory and business environments